Good news for the travel industry: according to research done by travel data firm Sojern, domestic travel is on the rise. They’ve scoured roughly 400 million traveler data points and have created a comprehensive infographic which details Q1 2013 travel trends in the United States. Some of their findings may shock you, while others may seem to be common knowledge.
(You can see the infographic here.)
Not surprisingly, New York City was the most visited destination in Q1 – in fact, twice as many travelers visited NYC than the second most-visited city, Phoenix. Philadelphia holds the number three most-visited spot, followed by Atlanta and Washington D.C. Clearly, there’s a bit of a gap between where people want to go – and where they actually end up.
Interestingly, there’s a bit of a gender gap between travelers: 58.6% of Q1 travelers were men, while 41.54% of travelers were women. Out of these travelers, 95% flew coach and less than 5% flew first class. The most popular city for first class travelers is Atlanta, followed by Los Angeles and San Francisco, with Seattle and New Jersey in the 4th and 5th spots.
In addition to being the most popular city for first class travelers, Atlanta is also the top city for business travel, followed by Philadelphia, Washington DC, Seattle and New York City. On that note, business travel took a bit of a jump – 4% to be exact. In Q1 of 2013, 56.8% of travel was for business purposes, while only 43.2% was for leisure. The first quarter of 2013 also saw more short-length travel than usual – Sojern points out this is likely due to the jump in business travel.
Finally, have you ever wondered how spontaneous we are as a nation? Turns out, we’re not all that spontaneous – only 3% of travelers booked a same-day flight, 22% did so between three and seven days prior to travel, and 23% did so over thirty days out.
- Sojern’s 2013 Summer Travel Trends (visual.ly)
- Most recent data breaks down summer travel trends [INFOGRAPHIC] (tnooz.com)
- Forbes: The New Young Traveler Boom (wysetc.org)